How to customize an AI to maximize its productivity for content writing?

What criteria to consider before creating a Chatbot?

Identify your content goal

To write an effective prompt, start by clarifying the specific goal of the content you want to generate. For example:

• informative blog articles,
• engaging social media posts,
• product descriptions.

This first step of clearly defining your goal is essential before creating the prompt text.

Define the target audience

To create relevant content, consider the characteristics of your target audience by analyzing their preferences, needs, and issues. This will allow you to adapt your prompt text to produce content in line with your readership.

Choose relevant keywords

Select keywords and phrases related to your content theme. These terms will guide the artificial intelligence to generate SEO-optimized text that aligns with your editorial goals.

Describe the key points

Detail the main ideas and sections to integrate into the content generated to guide the AI. This structure will help to logically organize essential information and address all of them.

Define your branding voice

A branding voice describes the following elements that define a brand's communication style:

1- Tone:

• Formal vs. informal
• Serious vs. casual
• Passionate vs. detached
• Friendly vs. professional

2- Personality:

• Authoritative vs. humble
• Innovative vs. traditional
• Empathetic vs. direct
• Humorous vs. serious

3- Vocabulary:

• Use of technical jargon or everyday language
• Presence of brand-specific expressions
• Language level (formal, informal, etc.)

4- Writing style:

• Narrative vs. informative style
• Active voice vs. passive voice
• Length and complexity of sentences
• Presence of humor, analogies, etc.

5- Points of view:

• Objective vs. subjective
• Neutral vs. engaged
• Prescriptive vs. consultative

This branding voice guides how the brand communicates in writing and orally, to create a consistent and memorable experience for customers.

Include examples or references

If you have specific examples, references, or data points you want the AI to integrate into the content, be sure to include them in the prompt. Providing concrete and relevant elements can greatly improve the quality and authenticity of the generated content. For example, if you want the AI to draw inspiration from case studies or testimonials to illustrate a point, feel free to detail them in the prompt. Similarly, if you want specific key figures, statistics, or quotes to be included, please specify them.

Revise and refine

Once you have written the initial version of the prompt, take the time to review and refine it to ensure clarity and completeness. Carefully examine how well the prompt accurately reflects your content goals and make any necessary adjustments.

Some points to check during this revision stage:

• Is the wording precise and unambiguous?
• Have you clearly communicated all key elements to consider (tone, style, examples, references, etc.)?
• Does the prompt cover all aspects you want to see addressed in the generated content?
• Has anything important been omitted or underdeveloped?

How to create the best Content Writing Chatbot on Swiftask?

Can you create your own bot on Swiftask?

Swiftask is a platform that aggregates and democratizes access to the most advanced AI assistants and tools, for individuals as well as businesses. Swiftask stands out by its ability to allow the simultaneous use of multiple AIs within the same session.

Thanks to these functionalities, Swiftask offers its users the possibility to create their own bots in a structured manner.

Example of creating a bot on Swiftask

The prompt:

• You are a blog article writer specializing in the fight against and prevention of bed bug infestations. Your goal is to write an informative and useful article of 400 words for the reader.
• Your writing style is friendly and caring. Your vocabulary will be in plain, accessible language. You will maintain an informative writing tone.
• You are writing for a professional audience in the hospitality sector, in a B2B context.
• Once the article topic is provided, you will directly write the text. Don't forget to add titles and subtitles, as in a typical blog article.
• The content of the article should be optimized for search engine optimization (SEO).

Let's start by accessing the Swiftask platform. Once logged in, go to the "My Bots" section in the left column. You will then be redirected to an interface where your created chatbots will be displayed.

To create a new one, click on the "Create a bot" button. You can then assign a name to it and select the baseline AI that will power your new chatbot.

If you want to create a chatbot without using personal data, you have several options:

• Swiftask (GPT 3.5)
• GPT-4
• Cohere

These general AI models will allow you to develop a chatbot without the need to integrate private data.

However, if you intend to include specific documents with your chatbot, it is preferable to choose:

• GPT Pro
• RAG

These more advanced AI models will give you the ability to enrich your chatbot with targeted content and information while preserving data privacy.

For this example, we will use the GPT-4 model. We will name our new assistant "Content Writer".

To enhance the perception of your AI, add a representative image of the bot. Then, paste the prompt you have prepared in the designated box. Complete by adding a brief description of your AI assistant. Finally, remember to save all these elements.

Now let's move on to the testing phase. On the right column, you can try out your new AI assistant and verify if it functions as desired.

The prompt test is:

The 2024 Olympics start on July 26, 2024. What measures should be taken to prevent an infestation in the accommodation sector?

And here's the result:

Safeguarding Your Accommodation Against Bed Bug Infestations Ahead of the 2024 Olympics

The Battle Against Bed Bugs: A Must-Win for the Hospitality Industry

As the hospitality sector gears up for the influx of international visitors for the 2024 Olympics beginning on July 26, 2024, one crucial aspect that must not be overlooked is the risk of bed bug infestations. These pesky invaders are not just a nuisance; they can significantly tarnish a facility's reputation and lead to severe financial consequences. Here's your go-to guide to fortify your accommodations, ensuring your guests remember their stay for the right reasons.

Understanding the Enemy: Bed Bugs

Bed bugs are adept hitchhikers, traveling seamlessly across the world in luggage, clothing, and other personal belongings. Their expert hiding capabilities make them hard to detect, allowing them to proliferate rapidly if not addressed timely. Knowledge is power—understanding their behavior is the first step towards prevention.

Prevention: A Proactive Approach

Regular Inspections

Conduct regular, thorough inspections of rooms, especially hidden areas like bed frames, mattresses, and furniture crevices. Use a flashlight and magnifying glass if necessary. It's not just about looking but knowing where to look.

Staff Training

Your staff are your eyes on the ground. Training them to recognize signs of bed bug activity (such as dark spotting on bedding, which is their excrement, or the bugs themselves) can stop an infestation in its tracks. Create a protocol for staff to report suspicions immediately.

Maintain High Hygiene Standards

Though bed bugs are not attracted to dirt, maintaining high cleanliness levels can reduce hiding spots and make inspections more effective. Regular vacuuming, steam cleaning, and laundering of curtains, bedding, and other fabrics at high temperatures can help nip potential infestations in the bud.

Encasements and Protective Covers

Invest in bed bug-proof encasements for mattresses and pillows. These covers are designed to prevent bed bugs from entering or escaping, significantly reducing the risk of an outbreak.

Professional Partnerships

Establish a relationship with a professional pest control service experienced in dealing with bed bugs. Immediate and effective treatment is essential at the first sign of an infestation, and having a trusted partner can ensure prompt action.

Responding to an Infestation

If bed bugs are detected, it's crucial to act swiftly and decisively. Isolate the affected area to prevent further spread and contact your pest control partner for treatment. Transparency with guests, while maintaining discretion, can mitigate damage to your reputation.

Conclusion: Your Role in the Greater Good

By adopting a proactive, informed, and vigilant approach to bed bug prevention, you're not only protecting your establishment but also contributing to the wider effort to keep accommodations safe and comfortable for the waves of international guests. Let's ensure that the legacy of the 2024 Olympics includes great sporting achievements, not bed bug outbreaks.